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A guide to marketing presents the fifty basic truths that can make or break a company and features the most up-to-date information on the uses of video, television, networking effectiveness, distribution, and more. Original. 40,000 first printing.
Title: Guerrilla Marketing Excellence
Author: Levinson, Jay Conrad
Publisher: Houghton Mifflin Harcourt
Publication Date: 1993/01/18
Number of Pages: 206
Binding Type: PAPERBACK
Library of Congress: 92020533 Additional Details\N
BRAND : LEVINSON, JAY CONRAD
SKU : 9780395608449
UPC : 9780395608449
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