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Describes the process of starting a magazine, from the concept stage until the actual publication, covering such topics as developing a business plan, assembling staff, advertising, production, and subscriptions. Additional Details
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BOOK TYPE : NF
BRAND : Kobak, James B.
LANGUAGE : ENGLISH
NUMBER OF PAGES : 320
PUBLISH DATE : 2002/11/01
PUBLISHER IMPRINT CODE : EVANS
PUBLISHER NAME : NATL BOOK NETWORK
RETURNS ACCEPTED? : YES
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