Written by the owners of advertising agency The Gate Worldwide, this book aims to take the sacred cows of business out to pasture, showing how adages--like always trust your research, success breeds success, and the customer is always right--are not only Title: Mate a sus vacas sagradas/ Death to All Sacred Cows Author: Bernstein, David/ Fraser, Beau/ Schwab, Bill Publisher: Publication Date: 2008/11/24 Number of Pages: 249 Binding Type: PAPERBACK Library of Congress: BRAND : Bernstein, David/ Fraser, Beau/ Schwab, Bill
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