|
Describes the influence of such consumer-generated media as blogs, message boards, social networking pages, and product review sites, and demonstrates how business leaders can maintain a brand's credibility by responding to customers and forming open busi
Title: Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000
Author: Blackshaw, Pete/ James, Lloyd (NRT)
Publisher: Tantor Media Inc
Publication Date: 2008/07/01
Number of Pages:
Binding Type: CD/SPOKEN WORD
Library of Congress: bl2008015722 Additional Details\N
BRAND : BLACKSHAW, PETE/ JAMES, LLOYD (N
SKU : 9781400157310
UPC : 9781400157310
|