Discusses effective hiring, defeating any objection, the difference between salespeople and entrepreneurs, advertising, and cash incentives, and includes the Mackay 66 customer profile program, in a new edition of the classic business management handbook. Reprint. 25,000 first printing. Additional Details \N BOOK TYPE : NF BRAND : MacKay, Harvey/ Blanchard, Kenneth H. (FRW) DEWEY CLASSIFICATION : 650.1 LANGUAGE : ENGLISH NUMBER OF PAGES : 260 PUBLISH DATE : 2005/02/01 PUBLISHER IMPRINT CODE : HRPBS PUBLISHER NAME : HARPERCOLLINS RETURNS ACCEPTED? : YES
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