Book annotation not available for this title. Title: The Service-Dominant Logic of Marketing Author: Lusch, Robert F. (EDT)/ Vargo, Stephen L. (EDT) Publisher: M E Sharpe Inc Publication Date: 2006/02/28 Number of Pages: 449 Binding Type: PAPERBACK Library of Congress: 2005024992 Additional Details \N BINDING : PAPERBACK BRAND : LUSCH, ROBERT F. (EDT)/ VARGO, S LANGUAGE : ENG SKU : 9780765614919 SUBJECT : BUSINESS/ECONOMICS UPC : 9780765614919
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