The marketing consultant who turned around such companies Salomon Smith Barney and IBM shares his secrets for elevating marketing strategy from the doldrums, offering guidelines for developing an innovative, effective marketing strategy. Reprint. 35,000 f Title: Your Marketing Sucks Author: Stevens, Mark Publisher: Random House Inc Publication Date: 2005/04/26 Number of Pages: 239 Binding Type: PAPERBACK Library of Congress: 2005283409 BRAND : STEVENS, MARK SKU : 9781400081691 UPC : 9781400081691
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