"This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web"--Provided by publisher. Title: Business Web Strategy Author: Al-hakim, Latif (EDT)/ Memmola, Massimo (EDT) Publisher: Igi Global Publication Date: 2008/11/30 Number of Pages: 382 Binding Type: HARDCOVER Library of Congress: 2008024387 Additional Details gathering the latest theoretical frameworks BRAND : AL-HAKIM, LATIF (EDT)/ MEMMOLA, SKU : 9781605660240 UPC : 9781605660240
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