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The author shows readers how to run a socially responsible corporation, presenting a host of strategies that will make the company more friendly to the community and to the planet while still adhering to the company's values and bottom line. Additional Details
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BOOK TYPE : NF
BRAND : KOTLER, PHILIP/ LEE, NANCY
DEWEY CLASSIFICATION : 658.4/08
LANGUAGE : ENGLISH
NUMBER OF PAGES : 307
PUBLISHER IMPRINT CODE : WILTR
PUBLISHER NAME : JOHN WILEY & SONS INC
RETURNS ACCEPTED? : YES
SKU : 9780471476115
UPC : 9780471476115
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