A guide for data managers and analyzers shares guidelines for identifying patterns, predicting future outcomes, and presenting findings to others; drawing on current research in cognitive science and learning theory while covering such additional topics as assessing data quality, handling ambiguous information, and organizing data within market groups. Original. Additional Details \N BOOK TYPE : NF BRAND : NOT AVAILABLE (CON) DEWEY CLASSIFICATION : 005.74 LANGUAGE : ENGLISH NUMBER OF PAGES : 445 PUBLISH DATE : 2009/08/03 PUBLISHER IMPRINT CODE : OREIL PUBLISHER NAME : OREILLY & ASSOCIATES INC PUBLISHER STATUS CODE : OS RETURNS ACCEPTED? : YES SKU : 9780596153939 UPC : 9780596153939
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