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Shows the best international examples of the varied and inventive tactics that are being used by big-name brands, non-profit organizations and individuals to promote themselves, their ideas and their products. Over 70 international campaigns are featured, Title: Guerrilla Advertising Author: Lucas, Gavin/ Dorrian, Michael Publisher: Chronicle Books Llc Publication Date: 2006/08/10 Number of Pages: 187 Binding Type: PAPERBACK Library of Congress: oc2007049730 BRAND : Lucas, Gavin/ Dorrian, Michael
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