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An accessible guide to developing, marketing, and selling consumer products outlines a step-by-step game plan that covers such topics as protecting an idea, raising capital, and understanding consumer trends, in a handbook that also provides tips on how to start a small business. Reprint. Additional Details
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BOOK TYPE : NF
BRAND : MILLER-DAVIDSON, MOLLY/ STONE-GE
DEWEY CLASSIFICATION : 338
LANGUAGE : ENGLISH
NUMBER OF PAGES : 272
PUBLISH DATE : 2006/09/01
PUBLISHER IMPRINT CODE : HRPBS
PUBLISHER NAME : HARPERCOLLINS
RETURNS ACCEPTED? : YES
SKU : 9780060819255
UPC : 9780060819255
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