Retraces the rise to prominence of Krispy Kreme Doughnuts, from its origins in the Great Depression to its ascension to the status of international icon, using interviews to sketch a picture of the company's successful strategy. Title: Making Dough Author: Kazanjian, Kirk/ Joyner, Amy/ Clark, Dick (FRW) Publisher: John Wiley & Sons Inc Publication Date: 2003/10/17 Number of Pages: 240 Binding Type: HARDCOVER Library of Congress: 2003011341 Additional Details\N BRAND : KAZANJIAN, KIRK/ JOYNER, AMY/ CL SKU : 9780471432098 UPC : 9780471432098
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