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The "POM Queen" shares the secrets of her success, her strategies for creating a successful brand, and her techniques for building a world-class company, arguing that every campaign begins with identifying the intrinsic value of a product or service, and
Title: Rubies in the Orchard
Author: Resnick, Lynda/ Wilkinson, Francis
Publisher: Random House
Publication Date: 2009/02/17
Number of Pages:
Binding Type: CD/SPOKEN WORD
Library of Congress: bl2009001368 Additional Detailsher strategies for creating a successful brand
BRAND : Resnick, Lynda/ Wilkinson, Francis
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